Before you even begin looking at franchises, you need to do an introspective self-evaluation of your own strengths and challenges. Sit down, get out paper and pen, and as objectively as possible answer these questions:

SKILLS / STRENGTHS
•    What part of your current and past jobs have you enjoyed the most?
•    List your skills and evaluate how well you perform each.
•    Describe the work environment that most appeals to you.
•    What skills/hobbies do you have that may be applicable to a franchise business?
•    Are you status conscious? Does it matter to you what the product or service of the franchise is or does the business potential matter more?

CHALLENGES
•    What part of your current and past jobs have you liked least?
•    List your weakness, those things you do not want to do.

MANAGEMENT SKILLS
•    Do you have experience managing employees? Did you enjoy it?
•    Are you comfortable with recruiting employees?
•    Can you create a work environment that will allow you to retain employees?

FINANCIAL CONSIDERATIONS
•    How much capital do you have to invest?
•    How long can you afford to go without an income?
•     What are your financial goals?
•    How do you feel about taking the risk of becoming self-employed?

ARE YOU A TEAM PLAYER?
•    Franchising is all about following someone else’s system. Can you picture yourself in this role, executing a system you didn’t create?

Once you have answered these questions, you’ll begin to see a clearer picture of what talents you can bring to a franchise and what you expect to receive in return. The next step is to look at opportunities and evaluate them based on your answers. It may take some effort to find the right franchise, so don’t compromise.

Choosing the franchise opportunity that best matches your needs, interests and style is your greatest assurance of happiness and success.

Kellis@bison.com
952/345-8481

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